Indoor Navigation API for Retail Stores & Supermarkets

Build better in-store navigation experiences

Use IGC Navigation APIs as the location and guidance layer of your own retail app. Connect indoor routes to your store directory, floor plans and product-location data to help shoppers move from a destination search to the right area of a store.

• Store and department discovery: guide shoppers to entrances, shops, service counters and checkout locations.
• Aisle and product wayfinding: connect a retailer's product-to-aisle data to in-app destinations and routes.
• Multi-floor shopping journeys: help visitors navigate destinations across floors, with lift, stair or escalator transitions represented in the building's route data.
• Location-aware campaigns: connect store offers and loyalty experiences to relevant destinations without making promotions part of the core route.

Beacon-free indoor navigation for retail apps

IGC Navigation is designed for indoor and outdoor navigation without installing Bluetooth beacons throughout a shopping centre or supermarket. Developers integrate navigation APIs into an existing mobile experience and configure the destination and building information their app needs.

Indoor positioning depends on the device, environment and available inputs. Plan for confidence-aware guidance and appropriate fallback behavior when location estimates are uncertain.

From store floor plans to app navigation

1. Define locations: organise store entrances, floors, departments, checkout points and other useful destinations.
2. Connect route data: model walkable paths and the links between floors for the building.
3. Integrate the API: connect your application to IGC Navigation endpoints and choose how instructions appear in your interface.
4. Explore before you scale: review API documentation, walk through the Sandbox and calculate the API usage tier that suits your application.

Retail indoor navigation FAQs

Can developers add indoor navigation to an existing supermarket app?

Yes. IGC Navigation is built as an API layer, so a retailer or development team can integrate navigation with its existing app and customer experience.

Does a shopping centre need to install Bluetooth beacons?

IGC Navigation is designed for beacon-free use. A deployment still requires suitable building and destination information, plus validation of performance in its environment.

Can shoppers navigate between floors?

The platform supports multi-floor navigation concepts, including floor transitions. An implementation should model the building's actual floors and connections between them.

Customer-service example: When a shopper cannot locate a product and no staff member is nearby, an in-app product search could guide them to the mapped aisle. Read our supermarket navigation without beacons guide for the scenario and integration considerations.

Can the API guide customers to specific supermarket products?

The API can form the navigation layer. Product-level destinations require the retailer to supply and maintain a mapping between products, aisles and in-store locations.

Where can developers review integration and pricing?

Start with the API Sandbox, read the API documentation and compare usage with the pricing calculator.